Safaricom avails platform for storytelling on Shared Value
Safaricom Foundation Chairman Joseph Ogutu during the launch of Capture the Good Challenge-Photo Courtesy By Dickson Odhiambo Safaricom avails platform for storytelling on Shared Value Safaricom, through its Foundations, has launched “Capture the Good” a photography and videography challenge for all talented creators to showcase their work by highlighting projects impactful community projects in education, health, economic empowerment, and environmental conservation in the country. The participants have 250 projects to choose from, with each expected to tour, create content and showcase its’ impact to the community. The Challenge is in partnership with the Photographers Association of Kenya (PAK), the Photojournalists Association of Kenya (PJAK) with Vivo as the mobile photography partner. Safaricom’s Group Chief Executive Officer Peter Ndegwa said they live in a visual world, often enhanced by a photo or a video, building believability, relatability and...